June 2, 2020

Lock me in a room

I love a real-life meeting. There, I said it. They’re theater, and I’m a ham. You plan and prepare, you make a deck, you try to surprise. Meetings, well run, are alchemy; you can turn words and pictures into large checks or people agreeing to work for you, or convince a big company to do something it hates to do. An hour? Two hours? Stop crying. Lock me in a room for three days with a team of five strangers and a stack of sticky notes as high as your eye.

Paul Ford


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